Noel Edmonds and the cult of positivity
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How has the unctuous Noel Edmonds suddenly regained television stardom? Having watched (purely for research purposes) his hit Channel 4 game show Deal or No Deal, I think I see how. Edmonds has rebranded himself as New Age Noel, a guru of positive thinking, Carole Caplin in a beard. And nothing catches on faster today than mumbo-jumbo about “positivity”.
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